Mental Industrial Design (mind)





Welcome to an experimental thing! This is a company that like to let loose and that’s what we are doing right now. All just for YOU! So, soon you will find products, ideas, creativity or just simple chaos at this page. Have patience Mental industrial design (MIND) is a consultant company that focuses on creativity, mindfulness and ideas. We designing products, environments or even the unexpected!? Basically we will help you too think and see things from a new perspective! We have a strong philosophy on our “mind” when we enter a new project and that is too; "Deliver innovative solutions that will for fill the client’s needs, over their expectations". In order to achieve such a goal we use a "4 Step design process" and our external & internal network (“11D Creative Network”). Throughout the design process an organist chaos will interrupt based on observations, fact and creativity. We then turn the mental creative imagery into innovative tangible products or digital solutions. When a client approaches us with a problem we will observe the project and then determine witch phase of the design process that is needed. Some projects needs only step 2 and then other client’s wants the full treatment.
Founded 2004 Based in Helsingborg, Sweden Founder: Niklas Madsen Assistant: Emmeli Persson

Interior design Ongoing – Yves Rocher *“Office space”* – Helsingborg City – Sweden 2008 – Gastro – *“Restaurant”* – Helsingborg Sweden 2007 – SHIP – *“City Gallery/Office Space”* – Helsingborg Sweden 2007 – Ana Hara – *”Privet Hoouse”* – Nafpakto Greece 2007 – Norrköpingsgatan - *“Privet House”* – Helsingborg Sweden 2007 – Norbuling Mindfulness Center ”Yoga Studio” Malmö Sweden 2006 – American Bistro *”Restaurant”* – Hyllinge Sweden 2006 – Dahlberg Gastropub *”Restaurant”* – Helsingborg Sweden 2005 – Club Prima *”Night Club”* – Ängelholm Sweden 2005 – Direktörsgatan *“Privet Apartment”* – Helsingborg Sweden 2004 - Orsholm Winter Home *”Privet House”* – Lofsdalen Sweden 2004 – Pålsjögatan “Privet Apartment” - Helsingborg Sweden 2003 - Tom Stepp ”Gallery” - Helsingör Denmark Product design Ongoing – SHIP “Chair” – Helsingborg City – Sweden Ongoing – Bistro GBG-Spårvagnar *“Trashcan”* – Hags – Sweden Ongoing – *"Garden collection"* – Höganäs Saltglaserat – Sweden 2007 – Prisma “Table wear set” – VUJJ Sweden 2007 – Dahlberg “Chairs & Table” – Thesigns Sweden 2005 – Barokoko *“Chandaler”* – MIND Collection/Dahlberg Sweden 2005 – Plexishade “Lamp” – The Sign/Dahlberg Sweden 2005 – Bistro / Gastro “Public Ashtray” – Hags Aneby AB 2004 –*“Horse Caring Products”* – Transformer/Borstiq Farm Sweden 2004 – Bed In *“Closet Bed”* – Norm I Högsby Sweden 2004 – Link *“Tables”* – Tom Stepp/Glimåkra Denmark/Sweden 2004 – Key Hanger *“Key Hanger”* - Tom S/Norrman Cphn Denmark 2004 – Trivet *“Coaster”* – Tom Stepp/Norrman Cphn Denmark 2003 – Steptwo *"Ashtray”* – Tom Stepp/Norrman Cphn Denmark


Media 2007/Dec - "World New Shop vol.6" Book Japan Shoten-kenchiku-sha showed the Dahlberg project with interveiw. 2007/Jun - “Näringslivs tidningen” Newspaper Sweden Full page interview about MIND & Niklas Madsen as a entrepenur. 2007/Jun - “Lokaltidningen” Newspaper Sweden Full page interview about Niklas Madsen and he company. 2007/May - "Radio P4 Livsstil" Radio Sweden A 30 minute long interview with Niklas Madsen done by Sanna Martin at her radio show Livsstil Swedish Public radio P4. * Listen to the show here! (Sorry only Swedish!) 2007/May - "Indian Architect & Builder" Magazine India Niklas Madsen and the Dahlberg project are featured in one of India’s biggest architecture/builder magazine. 2007/Apr - "Aftonbladet " Newspaper Sweden A small article in a Swedish news paper about SHIP (South Helsingborg Innovation Project). 2007/Apr - "Helsingborgs Dagblad" Newspaper Sweden MIND (Niklas Madsen) being interviewed by the local press about SHIP (South Helsingborg Innovation Project). 2007/Apr - "Radio P4 News " Radio Sweden Helsingborg City (Peter Danielsson) & MIND (Niklas Madsen) being interviewed by the press release of their future projects, H+ and SHIP (South Helsingborg Innovation Project) by Swedish Public radio. 2007/Feb - "Pause Ombord" *Magazine* Sweden Kullaflygs Airplane Magazine . Niklas Madsen lamp "Plexishade" was featured. 2006/Dec - "Helsingborgs Dagblad" Newspaper Sweden There is a full page article about Niklas Madsen about his past and future projects. 2006/Nov -"Restaurang & Storkök" Magazine Sweden A small article about the Dahlberg restaurant. 2006/Okt - "Helsingborgs Dagblad" Newspaper Sweden There is a note from the Book release party with FRAME at Dahlberg, Helsingborg, Sweden. 2006/Sep - "Helsingborgs Dagblad" Newspaper Sweden Niklas Madsen writes a weeks diery of his life. 2006/Sep - "HD - FREDAG" Newspaper Sweden Dahlberg is being tested by food critics, receives a 4 out of 5 possible. 2006/Sep - "Helsingborgs Dagblad" Newspaper Sweden There is a picture on American Bistro from the opening night. 2006/Sep - "Bon Appétit - Restaurant Design" Book Holland Frame Publishers /magazines released a book, Dahlberg is one of the 35 design objects presented on 8 pages. 2006/Sep - "Pause Ombord" *Magazine* Sweden Kullaflygs Airplane Magazine. Firts page and a long article about the Niklas Madsen and Dahlberg, page 6. 2006/Sep - "RUM Magazine" *Magazine* Sweden 4 fullpages on Dahlberg and Niklas Madsen. 2006/Jul - "Sköna Hem Magazine" *Magazine* Sweden A small article about the Dahlberg restaurant. 2006/Jun - “Lokaltidningen” Newspaper Sweden Full page interview about project Dahlberg and how we came up with the concept. 2006/Apr - “Helsingborgs City/HD” Newspaper Sweden Half page article about the “Dahlberg” project concept. 2006/Feb - “HD - Helsingborgs Dagblad” Newspaper Sweden There is a small article about the restaurant project Dahlberg. 2006/Feb - “Hus & Hem Magazine #4” *Magazine* Sweden MIND got third place in the sofa competition “Rita din Drömsoffa” that was being held at Stockholm Furniture Fair. 2005/Sep - “HD - Helsingborgs Dagblad” Newspaper Sweden Bilagan 2005 Näringsliv. There is a half page interview with Niklas Madsen and MiND. 2005/Jun - “Lokaltidningen” Newspaper Sweden There is a half page interview with Niklas Madsen in a local newspaper.


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